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Episode #125: Will Baggett- How important is Personal Branding when starting a career in the sports industry?

Will Baggett

This Week's Special Guest Interview: Will Baggett

Today's episode, I have the privilege to welcome you to Will Baggett.

Will is an Author and Founder of The Executive Image. Where he specialise in teaching the next generation of College Students and Young Sports Professionals the career foundations, on what it takes to position yourself effectively, when starting your sports career ambition.

To hear more about  Will's sports career journey. Click the 'PLAY' button above and listen to Episode 125: How important is 'Personal Branding' when starting a career in the sports industry?

The Sports Career Question on the Show: What advice would you give to university students who were discovering their sports career passion?

Will's Reply: The beauty of being a young professional, being the rising professional was that if you if you're familiar with shooting pool, lets say you have the opening break, right, and you get the cue ball and it hits all the rest of the balls. And then the balls disperse. And let's say you hit in one solid and you get in one strike, you have options, right? You're able to survey the landscape you can serve at the table and you can see okay, what direction is going to give me the best opportunity to be successful and get to my desired destination or desired outcome. So as a young professional now that of you maybe not having a family and having a full time job opportunities there for you to volunteer to reach out conduct informational interviews to build relationships because you don't have anything time you down. So I would say do your best to survey the landscape the lay of the land cultivate your your career field and then reap the harvest there after.


Fiona has over 25 years of experience working in Sports Marketing and currently she is the Co-founder at Winners. Where she specialise in Customer Relationship Management to support her clients with the use of data so they capitalise on opportunities in the sports industry.

Brenda is a Sports Scholar from the University of South Florida. Currently, she is at the Consumer Intelligence and Analytics Department at the Tampa Bay Lightnings, who are a professional Ice hockey team. If you want to understand the importance of ‘Data Analytics’ in the sports industry, it’s a MUST listen.

This week, it’s my pleasure to introduce, Geoff Wilson, a Key Note Speaker, FIFA Consultant and Owner of Geoff Wilson Consulting. Where he specialise in strategic planning, marketing, business development and event management in the sports industry.

Rebecca Charlton, a Sports Broadcaster. Where she specialises in writing and  commentating on television on Eurosport and ITV4 on Elite Cycling.

Bill is a sports academic and the Founding Director on the Sport & Entertainment Management MBA Program at the University of South Florida. Where he specials in teaching his students how to apply their sports degree education in the employment world of the sports industry.

During his time at University he has gained work experience in the legal sector with companies and law firms around the world.

In 2010, Tanni became a Baroness in theHouse of Lords,  Where she debates in parliament about social issue such as disability rights, welfare reform and sport.

Also Dan has worked with a variety of professional sports teams such as England Rugby, England Golf and football teams in the premiership and championship English Football league such as AFC Bournemouth and Derby County Football Club.

Tim is a Sports Scholar. Where he specialises in ‘Motor Neuroscience’ in sports and exercise.


Very recently he has started a Podcast show with Chris Kerr called the ‘Dugout Debate Podcast’


Where the both discuss about important topics & issues in modern day sports. It’s a MUST listen if you are a student studying sports at college or university.


Nick is a ‘Sleep Specialist’ and founder of the Sport Sleep Coach. With over 30 years of experience in the world of sleep and 15 years dedicated to Elite Sports. Working with elite  athletes, coaches and sports organisation such as Cristiano Ronaldo, Team Sky the Professional Cycling Team, Manchester United Football Club, British Athletics, England Rugby, The English Institute of Sport and many more.


Also, Nick is the Author of ’Sleep’ which is a Number 1 Best Seller on Amazon.

Click 'Play' to Listen & Please Share

In this Episode: Here's what you'll Discover:

  1. You will understand how to enhance your 'Personal Brand’ when starting a career in the sports industry.  
  2. Will shares his experience, how he started his career journey in the sports industry. 
  3.  Most Importantly,  Will provides you a game plan how to start a career in sports after college.

#Ed2SportCareerTip Do your best to survey the landscape the lay of the land cultivate your your career field and then reap the harvest there after. -Will Baggett-

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